How Streaming Domains Are Detected
The streaming category covers on-demand video, live streaming, music and audio services, podcast platforms, and the content-delivery networks that carry the actual media bits. Because streaming is the single largest consumer of network bandwidth in most organizations, accurate classification is as much a traffic-engineering tool as a content-policy tool. Our web filtering database identifies both the service front-ends and the CDN endpoints that deliver the streams.
Detection combines structural analysis — HTML5 video and audio players, adaptive-bitrate manifests, DRM signals, and player SDKs — with infrastructure mapping of the streaming CDNs and edge caches. Identifying the delivery endpoints, not just the branded website, is what makes it possible to actually shape or measure streaming traffic on a network.
Streaming overlaps with adjacent categories including social media, gaming, and news. The API surfaces these secondary classifications so a policy can, for example, permit a news broadcaster while throttling entertainment video during peak business hours.